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Stop sounding like every other AI user
Most people using AI to write have the same problem: polished, professional content that sounds like it came from nowhere. This is how you can train your AI assistant to write in your voice - so your emails, reports, and documents sound like you, not a robot.
Why this matters
When you use AI to draft content, it defaults to generic "professional" writing that could have come from anyone. The result? You spend time editing outputs to sound like you, defeating the purpose of using AI in the first place.
A personal writing style guide solves this by giving your AI assistant detailed instructions about your voice, patterns, and preferences. Once set up, your AI assistant will more consistently produce drafts that:
This becomes particularly valuable when you're using AI for high-stakes writing like proposals, leadership communications, and published content where your credibility depends on authentic voice.
Most AI writing advice focuses on prompts, what to ask for in each task. This is a completely different approach. In these guides we show you how to encode your writing identity once, then apply it consistently across everything you create.
The instruction guide isn't a template. It's a methodology developed through practical use with senior leaders and knowledge workers who need AI to enhance their work, not replace their voice.
The example guide demonstrates what "comprehensive" actually means - going well beyond basic tone preferences to capture the subtle patterns that make your writing recognisably yours.
You'll get the most value from these guides if you:
Follow the four-step process to create your own personalised style guide. The most time-consuming (and important) part is gathering writing samples.
Understand what level of detail you're aiming for. Notice how it documents not just what to write, but what to avoid. Pay attention to how it captures context-specific variations (formal vs informal, different audiences, different formats) and even key phrases to use and avoid.
We have already created, tested and improved the detailed prompt you need to create your own personalised style guide.
Use the platform-specific instructions in the advanced users section. This one-time setup means your style applies automatically to every conversation.
Your first version won't be perfect. As you use it, you'll notice patterns the AI missed or preferences you want to adjust. Update your guide based on what you learn.
These guides give you a practical system for maintaining your authentic voice while using AI to write faster and more efficiently.
A step-by-step process for generating a writing style guide that captures how you actually communicate. This is a practical workflow you can complete in under an hour.
What's inside:
A real working example showing what a finished guide looks like. Written for Adam Emirali, Allen + Clarke's AI Lead, this demonstrates the level of detail and specificity your own guide should capture.
What you'll see:
No. If you can use ChatGPT or similar tools, you can create your own style guide using these instructions.
Gathering samples takes 20-30 minutes. Generating your guide takes 15 minutes. Setting up your AI tools takes another 10-15 minutes.
Total time: about an hour for complete setup.
The methodology works with any AI assistant that accepts text input. Platform-specific instructions are included for ChatGPT, Claude and Copilot.
The guide captures how you naturally write not – some idealised version. If you communicate effectively in your role, that's enough. You can setup multiple versions for the different writing styles you need.
Your personal guide is specific to your voice. For team writing, you'd create a separate organisational style guide using similar principles. Your marketing team or internal comms team should be able to provide this.